Le Comptoir Local®: a brand, a territory, a soul
What is Le Comptoir Local®? It is the brand of the Aunis Marais Poitevin Tourist Office. It embodies the three strengths specific to our territory:
- Authenticity: a land rich in traditions and unique know-how.
- Local attractiveness: a lively place, where everyone finds their place.
- Ecotourism: preserved nature, heritage passed down with care.
Le Comptoir Local® has involved many stakeholders in its approach. An initiative supported by a whole network of partners working to promote the Aunis Marais Poitevin.
The Aunis Marais Poitevin, authentic land, land of character
In the heart of the Charente region , the Aunis Marais Poitevin destination offers an exceptional setting, perfect for discovery and encounters. Far from the stresses of daily life, people come here to reconnect with what truly matters: nature and the people they love. Between peaceful marshes, vast plains, and the ocean, it's a calming, restorative, and vibrant region. It's also a rural area, home to numerous producers , artisans, and traditional skills . Here, you meet people, share experiences, and cultivate a certain art of living. A holiday in Aunis Marais Poitevin is almost like living there.
With Le Comptoir Local®, the entire Aunis Marais Poitevin tourist destination is committed to offering its visitors what they want most: to make real encounters, to live like the locals, to get to know the people here better, to share happy moments.
The Aunis Marais Poitevin, a land of sharing
Driven by collective energy, the Aunis Marais Poitevin is full of local initiatives, associations and meaningful projects. It is a crossroads of exchanges, where collaboration and joint projects are born. The Comptoir Local® is thus aimed at residents of the territory and surrounding areas, as well as passing holidaymakers.
Le Comptoir Local® is committed to promoting the men and women who make up the Aunis Marais Poitevin, who give it its character and its relief. It works to promote the local economy and the know-how of the territory.
The Aunis Marais Poitevin, committed land
With its remarkable biodiversity and wide open spaces, the Aunis Marais Poitevin is a green territory that is committed to respecting the environment. People come and live here to discover biodiversity, raise awareness about preserving nature and pass on this wealth to our children.
Le Comptoir Local® highlights local stakeholders committed to ethical and fair practices: partners, associations, and local authorities. For example, a partnership has been established with a local beekeeper : his products are sold through short supply chains at the Comptoir Local in Surgères and Marans, jars are recycled, and awareness is raised through apiary visits… with the proceeds going towards the purchase of a new beehive each year.
Le Comptoir Local® thus works to preserve spaces through the discovery of its biodiversity, the promotion of eco-responsible approaches and short circuits.
It is also committed to accessibility, and has awarded its two reception areas in Surgères and Marans the "Tourism & Disability" label for all 4 types of disability.
Why Le Comptoir Local®?
Because this brand is the reflection of an authentic, lively and committed territory, but above all a place where every moment becomes an experience to share. Le Comptoir Local® is an invitation to discover an exceptional land, to support those who bring it to life and to engage in local, sustainable and respectful tourism.

